One of our clients, Piperlime, is the new sponsor of Lifetime’s Project Runway for season 8. The series is hosted by Heidi Klum and features 17 aspiring fashion designers competing to debut their collections during New York’s fashion week and win the chance to launch their own line.

Piperlime is an online shop known for the freshest styles in shoes, apparel, handbags and jewelry. We have been working with them on packaging and identity projects for the last 3 years. Rob Duncan designed the logo and identity system whilst at Pentagram in San Francisco.

The new season of Project Runway debuts on Thursday, July 29th at 9pm ET/PT on Lifetime. Read the official press release here.